More startups join Video-Ads to TV race
By Vivek | December 14th, 2006 at 05:11 pm ET
In more than a month since the news of SpotRunner getting funded to the tune of $40 million in its second round, we have 2 more startups competing in the same space.
Amsterdam based Spotzer is looking to target European market with its ready to roll commercial videos that can delivered by businesses to selected markets and customers. Spotzer is lead by Andrew Klein, a serial entrepreneur who previously 4 founded companies including Wit Capital, Soleil Securities, and SkyBridge Capital. Spotzer is currently in beta stage and businesses can signup to buy airtime.
Another company, Seattle based AdReady, founded by Classmates.com alumni is looking to attach this space. AdReady is currently in alpha stage. No release dates have currently been announced for AdReady.
on February 23rd, 2007 at 2:00 pm
[…] Spotzer, the European video ads startup about which I had written in last December, has raised second round of funding from DutchView, Holland’s largest post production company. No word on the exact financial terms of the funding. Just as SpotRunner does in US, Spotzer platform enables purchasing of advertising-time on television, websites and mobile devices to reach a highly targeted market in European countries. […]
on April 18th, 2007 at 8:20 pm
I think their biggest competitor Cheap-TV-Spots.com was quietly acquired, or had an offer made. They’re the ones that produce the award winning custom ads, internationally, and air them for less money than either of the above template companies.