LucidEra to launch On-Demand Analytics

By Vivek Puri

LucidEra

Ever since the launch of Salesforce.com in 1999, opportunity has been there for a company to build and provide an On-Demand Business Intelligence platform. As in the CRM market, Small and Medium size businesses(SMB) need an low-cost, low/no-maintenance On-Demand BI platform. Till now most of them were forced to opt for commercial Business Intelligence products which are prohibitively expensive. Companies opting for an in-house analytics need to purchase COTS products like Informatica, Cognos, Business Objects, Trillium that have a combined price tag of $700k +. Besides the software companies also need to spend on development, maintenance of these analytic applications, which soon goes out of their budget. In most of the cases, SMBs end up using Excel/Access for business reporting.

LucidEra team has been smart enough to recognize the issues being faced by SMBs and have developed a complete stack of web-based On-Demand Business Intelligence product. Businesses can now pull their data into LucidEra system and instantly run their analytic reports at a fraction of price. LucidEra, a team of around 30 people is located in San Mateo, CA and is lead by Ken Rudin. LucidEra team includes people from major BI companies like Oracle, Siebel, Business Objects, Informatica, Salesforce.com, BEA, and Informix. LucidEra had raised $7 million in Series A round of funding from Matrix Partners and Benchmark Capital.

LucidEra provides a set of pre-built reports and dashboards to enable customers get a quick view of their business metrics. Customers can also create their own reports using a simple and easy to use web-based interface. As for sourcing of data, LucidEra can fetch data from Salesforce.com, Oracle ERP, Netsuite, spreadsheets, and from databases using JDBC connectors. Ken Rudin showed me the demo of LucidEra reporting module and i will say that it is one of the best reporting UI i have come across. Business managers can quickly slice, dice, drill their data, and instantly view reports using the ajax based interface to get better insights of their business. 

Since LucidEra is targeting SMBs, they have optimized their data to easily handle few giga bytes of data loads without any performance loss. Off course all the data will be sent and received over an encrypted network and companies will have the ability to export their data into excel format. LucidEra has built the product with Unicode support which will help in its expansion into international markets.

LucidEra will be launching the beta of its ambitious product in the 2nd week of November and i feel that lot of companies will be interested in what LucidEra has to offer. This launch will include the Forecast-to-Billing prebuilt application that will enable companies to have an “unified view of their customers as they go through the process from opportunity, to order, to cash collection”. Using Forecast-to-Billing app companies will be able to capture their sales, booking, billing, and backlog performance metrics all in one place.

Just like Salesforce.com, companies can use LucidEra on per month basis which will include standard tech support and gold level support being available for an extra charge. LucidEra’s pricing will be around $3K per month which will include the Forecast-to-Billing prebuilt analytic application, 5GB of storage, prebuilt connectors to common source systems which automatically extract the latest changes to customer data every day, and built-in capabilities to remove duplicate data and automatically match up things like customer names across your systems (even though the names may be spelled differently in different systems.)  Package will also include the first five users for free. LucidEra team will also offer trial accounts sometime in future. 

Personally i feel LucidEra has developed an extraordinary product which involves high level of technical complexity(ETL, BI, Data Cleansing) as well as business knowledge. Any competitor will have tough time catching up with LucidEra.

Links:
LucidEra

LucidEra - Forecast-to-Billing
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5 Responses to “LucidEra to launch On-Demand Analytics”

  1. Startup Squad » Blog Archive » Enterprise2.0 solutions provider gets funding Says:

    [...] Other emerging Enterprise2.0 products that I have covered before include LucidEra(Business Intelligence), and Koral(Content Management). [...]

  2. StartupSquad » Blog Archive » 8 startups to watch-out for in 2007 Says:

    [...] 2. LucidEra(Enterprise): I have written about LucidEra couple of times in the past. LucidEra is led by Ken Rudin who previously worked as VP and General Manager of Siebel CRM OnDemand at Siebel Systems and before that was co-founder and CEO of Emergent Corp which was acquired by Keane in 1999. Given his strong experience in building enterprise class product and recognizing the shortcomings of existing BI offerings, Ken founded LucidEra in 2004 with an aim to deliver an On-Demand BI platform. With handful of really smart people taken from Siebel, Business Objects, Informatica, Apple, and  $7 million funding from Matrix Partners and Benchmark Capital, LucidEra is set to bring a sea change to the Enterprise data computing landscape. [...]

  3. StartupSquad » Blog Archive » LucidEra launches; Enterprise BI goes On-Demand Says:

    [...] One of the most awaited startups to launch in 2007 has opened its door to new customers. LucidEra has launched its On-Demand BI platform and is all set to shake the enterprise reporting and data integration world. I have written about LucidEra few of times before, so won’t like to repeat the basics. Enterprise customers will be able to take the advantage of LucidEra’s built-from-scratch platform and pre-built solutions to deliver highly responsive end user reporting capabilities. As part of the initial launch LucidEra is introducing the Forecast-to-billing pre-built solution with more similar solutions coming in future targeting other business domains including Marketing. All this will come at a considerable low cost of implementation and maintenance that will for sure make existing BI product customers rethink their long-term data integration strategy. Apart from the product launch, I like Ken Rudin’ argument that while Oracle, Cognos, BusinessObjects go about integrating their recent acquisitions for the next 1-2 years, LucidEra will have its freshly baked product to deliver the next generation analytic and reporting capabilities that would lead  to better insight into customer’s business. [...]

  4. StartupSquad » Blog Archive » LucidEra+Salesforce: Why we need lot less of Accenture & likes Says:

    [...] LucidEra @ StartupSquad.com:LucidEra- Looking aheadLucidEra launches; Enterprise BI goes On-DemandLucidEra set to rock Business Intelligence market8 startups to watch-out for in 2007LucidEra to launch On-Demand Analytics [...]

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