Although there isn’t any confirmation about the Google and Youtube deal, either company still went ahead and signed deals with major media companies.
Youtube signed a deal with Universal in where it will make available thousands of Universal’s videos and songs to its users to create content mashups. Youtube previously had singed similar deal with the Warner Music. Youtube also signed a deal with CBS where its users will have access to CBS videos by this month. CBS will also be trying out Youtube’s new advanced content identification technology that will allow CBS to protect its intellectual property by identifying and locating copyrighted CBS content on Youtube.
Google signed deal with Warner Music to provide its users the ability to stream Warner Music video collection. The videos will be made available either in an ad-supported revenue sharing format or can be purchased online for download. Users will be able to watch and download videos from Google Video site later this month while ad-supported content will be made available in few months through the Google Adsense network. As in the Youtube-Universal deal, Google users will also be able to create content mashups from by including Warner Music content. Google’s second deal is with BMG Music where it will provide streaming content from BMG’s music video collection for free. This deal also goes into effect this month.
Tags: StartupSquad – Web2.0 – Deals – Google – Youtube
October 16, 2006 at 8:27 pm |
[...] Last week before the Youtube-Google Deal, both Youtube and Google had entered into number of similar partnerships about which I had written here. [...]
October 17, 2006 at 2:26 pm |
[...] Grouper was acquired by Sony in August 2006 for $65 million dollars, while Bolt.com operates independently. Universal had used similar tactics with Youtube before signing an agreement with the site to provide Youtube users legal access to create mashups using videos and music files from Universal library. I think these lawsuits will also end on a similar note with Universal trying to get a better deal on the advertising revenues from the web video startups. [...]