http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/ Tech and Money Blog Thu, 09 Sep 2010 08:49:26 +0000 hourly 1 http://wordpress.com/ http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-930 StartupSquad » Blog Archive » Thinkpassenger gets $2.5 million; More branded communities Mon, 26 Feb 2007 16:43:53 +0000 http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-930 [...] Other companies operating in the branded communities domain that I have written about includes Eluma, Newsgator, Skinkers, ViTrue , and also heard of LiveJournal and Yahoo planning significant moves. [...] [...] Other companies operating in the branded communities domain that I have written about includes Eluma, Newsgator, Skinkers, ViTrue , and also heard of LiveJournal and Yahoo planning significant moves. [...]

]]> http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-931 StartupSquad » Blog Archive » Newsgator looks toward branded communities Thu, 22 Feb 2007 20:37:34 +0000 http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-931 [...] Newsgator is finally planning to enter the market of branded communities and conversational advertising. I had for long expected Newsgator moving into this area given its core strength in syndication and delivery of content. Newsgator’s new plan feels vaguely similar to RSS based brandable communities from Eluma. With the new product, brand managers will be able to create and host  ”branded Hosted Conversation” around select themes and topics. Content for each of  these conversations will be extracted by the host from news media, blogs and other content sources. Users will have the ability to participate in the conversation through commenting on existing articles or publishing their own articles. Newsgator will try to keep the RSS term usage in the background to make onboarding easier for ordinary users. As you might expect, widget based deliver of ads will provide the perfect icing. [...] [...] Newsgator is finally planning to enter the market of branded communities and conversational advertising. I had for long expected Newsgator moving into this area given its core strength in syndication and delivery of content. Newsgator’s new plan feels vaguely similar to RSS based brandable communities from Eluma. With the new product, brand managers will be able to create and host  ”branded Hosted Conversation” around select themes and topics. Content for each of  these conversations will be extracted by the host from news media, blogs and other content sources. Users will have the ability to participate in the conversation through commenting on existing articles or publishing their own articles. Newsgator will try to keep the RSS term usage in the background to make onboarding easier for ordinary users. As you might expect, widget based deliver of ads will provide the perfect icing. [...]

]]> http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-932 StartupSquad » Blog Archive » Skinkers funded for p2p alerts network Mon, 29 Jan 2007 17:43:07 +0000 http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-932 [...] Related:DEMOfall: Eluma introduces desktop communities [...] [...] Related:DEMOfall: Eluma introduces desktop communities [...]

]]> http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-933 StartupSquad » Blog Archive » Koodos - Branded products at great prices Wed, 03 Jan 2007 18:19:08 +0000 http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-933 [...] Speaking of customer loyalty and brand relationships, I am eagerly waiting for the release of Eluma’s Brandable Desktop communities software that can let you stay connected with your brand community easily. Service like Koodos in conjunction with Eluma will be a great combination for building communities around brands and getting great deals on your favorite brands. [...] [...] Speaking of customer loyalty and brand relationships, I am eagerly waiting for the release of Eluma’s Brandable Desktop communities software that can let you stay connected with your brand community easily. Service like Koodos in conjunction with Eluma will be a great combination for building communities around brands and getting great deals on your favorite brands. [...]

]]> http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-934 Startup Squad » Blog Archive » ViTrue - branded communities enabler closes Series B Wed, 25 Oct 2006 16:59:07 +0000 http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-934 [...] ViTrue, provider of user-created advertising platform, closed Series B round of funding lead by Comcast Interactive Capital and Turner Broadcasting. Previously ViTrue had raised $2.2 million in funding from General Catalyst Partners and ViTrue’s founder Reggie Bradford. ViTrue had launched in May and immediately acquired 5 video sharing sites including Sharkle.com. ViTrue is among handful of companies, including Eluma and LiveJournal, working aggressively towards enabling branded communities. [...] [...] ViTrue, provider of user-created advertising platform, closed Series B round of funding lead by Comcast Interactive Capital and Turner Broadcasting. Previously ViTrue had raised $2.2 million in funding from General Catalyst Partners and ViTrue’s founder Reggie Bradford. ViTrue had launched in May and immediately acquired 5 video sharing sites including Sharkle.com. ViTrue is among handful of companies, including Eluma and LiveJournal, working aggressively towards enabling branded communities. [...]

]]> http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-935 Startup Squad » Blog Archive » Pigsback gets funding Tue, 17 Oct 2006 15:55:44 +0000 http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-935 [...] Pigsback feature set does seems web1.0′ish due to its heavy reliance on emails and newsletters. Eluma(discussed here), which is also working on providing targeted brand promotion which seems to be more in tune with times. [...] [...] Pigsback feature set does seems web1.0′ish due to its heavy reliance on emails and newsletters. Eluma(discussed here), which is also working on providing targeted brand promotion which seems to be more in tune with times. [...]

]]> http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-936 Startup Squad » Blog Archive » Eluma is DEMOgod for DEMOfall ‘06 Fri, 29 Sep 2006 18:49:23 +0000 http://startupsquad.com/2006/09/28/demofall-eluma-introduces-desktop-communities/#comment-936 [...] Eluma, developer of brandable desktop community application, has won the DEMOgod award for DEMOfall ‘06. Eluma was one of eight winners, selected from the 67 demonstrators at DEMOfall. I had written about Eluma earlier this week. [...] [...] Eluma, developer of brandable desktop community application, has won the DEMOgod award for DEMOfall ‘06. Eluma was one of eight winners, selected from the 67 demonstrators at DEMOfall. I had written about Eluma earlier this week. [...]

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